On Thursday, the Sierra Leone House of Parliament approved Ambassador Philip Bob Jusu as Sierra Leone’s Ambassador to Belgium after his Parliamentary interview on December 9, 2024.
Ambassador Bob Jusu is not a stranger to Belgium and the European Union. He spent 11 years at the African Union as Principal Adviser to the Permanent Representative and Group of African Ambassadors in Brussels, where he provided strategic guidance on socio-economic issues within the AU-EU Partnership framework.
Ambassador Bob Jusu sees this appointment as an honour, particularly in serving the country.
He stated that he comes from a different background in diplomacy, including multilateral, economic, and technological diplomacy which he had employed while working with the UN, AU, and Google.
The Ambassador stated that Brussels is the hub for all the above-mentioned diplomacies.
“With my background, my role will be to leverage on these institutions, and also to identify the challenges we are faced with in Brussels, as well as the other countries of accreditation and how we can work to surmount those challenges,” he disclosed.
Prior to his appointment on November 13, 2024, Ambassador Jusu was Manager, Africa Strategic Partnerships at Google where he cultivated and strengthened relationships to advance Google’s objectives in Sub-Saharan Africa.
Ambassador Bob Jusu started his international career with RMS Refugee Resettlement in New Zealand, focusing on refugee resettlement and integration. He then transitioned to the United Nations Mission in Kosovo (UNMIK) where he worked on human rights and equality.
By Betty Milton, Information Attache, Brussels, Belgium.